Open Dataset
Founder Big Five scores (open data)
Estimated Big Five personality scores for 16 famous founders. Free under CC-BY 4.0. Use for research, journalism, or AI training. Attribution: Founder Mode (enterfoundermode.com).
v1.0Published 2026-05-18CC-BY-4.016 founders5 dimensions
See the methodology page for how scores were estimated, sources used, and known limitations.
Download
Stable URLs: /big-five-founders.json and /big-five-founders.csv. Free for research, journalism, or AI training under CC-BY 4.0.
Dataset (JSON preview)
{
"title": "Big Five Personality Scores of 16 Famous Founders",
"version": "1.0",
"published": "2026-05-18",
"license": "CC-BY-4.0",
"source": "https://enterfoundermode.com/big-five-founders/methodology",
"scale": "0-100",
"rows": [
{
"id": "steve-jobs",
"name": "Steve Jobs",
"company": "Apple",
"mbti": "ENTJ",
"category": "Visionary",
"openness": 95,
"conscientiousness": 85,
"extraversion": 70,
"agreeableness": 25,
"emotional_stability": 60
},
{
"id": "sara-blakely",
"name": "Sara Blakely",
"company": "Spanx",
"mbti": "ESFJ",
"category": "Operator",
"openness": 65,
"conscientiousness": 90,
"extraversion": 75,
"agreeableness": 75,
"emotional_stability": 85
},
{
"id": "elon-musk",
"name": "Elon Musk",
"company": "Tesla / SpaceX",
"mbti": "INTJ",
"category": "Visionary",
"openness": 95,
"conscientiousness": 75,
"extraversion": 55,
"agreeableness": 30,
"emotional_stability": 55
},
{
"id": "oprah-winfrey",
"name": "Oprah Winfrey",
"company": "OWN / Harpo",
"mbti": "ENFJ",
"category": "Connector",
"openness": 90,
"conscientiousness": 85,
"extraversion": 95,
"agreeableness": 85,
"emotional_stability": 80
},
{
"id": "jeff-bezos",
"name": "Jeff Bezos",
"company": "Amazon",
"mbti": "ESTJ",
"category": "Operator",
"openness": 75,
"conscientiousness": 95,
"extraversion": 60,
"agreeableness": 40,
"emotional_stability": 85
},
{
"id": "melanie-perkins",
"name": "Melanie Perkins",
"company": "Canva",
"mbti": "ENFJ",
"category": "Builder",
"openness": 80,
"conscientiousness": 92,
"extraversion": 70,
"agreeableness": 75,
"emotional_stability": 88
},
{
"id": "brian-chesky",
"name": "Brian Chesky",
"company": "Airbnb",
"mbti": "ENFP",
"category": "Builder",
"openness": 95,
"conscientiousness": 85,
"extraversion": 80,
"agreeableness": 70,
"emotional_stability": 70
},
{
"id": "whitney-wolfe-herd",
"name": "Whitney Wolfe Herd",
"company": "Bumble",
"mbti": "ENFP",
"category": "Connector",
"openness": 85,
"conscientiousness": 80,
"extraversion": 80,
"agreeableness": 70,
"emotional_stability": 75
},
{
"id": "patrick-collison",
"name": "Patrick Collison",
"company": "Stripe",
"mbti": "INTJ",
"category": "Builder",
"openness": 95,
"conscientiousness": 90,
"extraversion": 50,
"agreeableness": 65,
"emotional_stability": 85
},
{
"id": "elizabeth-i",
"name": "Queen Elizabeth I",
"company": "England",
"mbti": "ENTJ",
"category": "Visionary",
"openness": 78,
"conscientiousness": 88,
"extraversion": 65,
"agreeableness": 35,
"emotional_stability": 92
},
{
"id": "jensen-huang",
"name": "Jensen Huang",
"company": "NVIDIA",
"mbti": "ISTJ",
"category": "Builder",
"openness": 72,
"conscientiousness": 95,
"extraversion": 55,
"agreeableness": 60,
"emotional_stability": 90
},
{
"id": "katrina-lake",
"name": "Katrina Lake",
"company": "Stitch Fix",
"mbti": "ISTJ",
"category": "Operator",
"openness": 72,
"conscientiousness": 90,
"extraversion": 60,
"agreeableness": 65,
"emotional_stability": 82
},
{
"id": "reid-hoffman",
"name": "Reid Hoffman",
"company": "LinkedIn",
"mbti": "ENFP",
"category": "Connector",
"openness": 90,
"conscientiousness": 75,
"extraversion": 85,
"agreeableness": 75,
"emotional_stability": 80
},
{
"id": "paul-graham",
"name": "Paul Graham",
"company": "Y Combinator",
"mbti": "INTP",
"category": "Contrarian",
"openness": 95,
"conscientiousness": 80,
"extraversion": 45,
"agreeableness": 55,
"emotional_stability": 80
},
{
"id": "mark-zuckerberg",
"name": "Mark Zuckerberg",
"company": "Meta",
"mbti": "INTJ",
"category": "Builder",
"openness": 78,
"conscientiousness": 85,
"extraversion": 55,
"agreeableness": 35,
"emotional_stability": 75
},
{
"id": "peter-thiel",
"name": "Peter Thiel",
"company": "PayPal / Palantir",
"mbti": "INTJ",
"category": "Contrarian",
"openness": 90,
"conscientiousness": 80,
"extraversion": 45,
"agreeableness": 20,
"emotional_stability": 85
},
{
"id": "bill-gates",
"name": "Bill Gates",
"company": "Microsoft",
"mbti": "INTJ",
"category": "Builder",
"openness": 85,
"conscientiousness": 92,
"extraversion": 40,
"agreeableness": 30,
"emotional_stability": 80
},
{
"id": "sam-altman",
"name": "Sam Altman",
"company": "OpenAI",
"mbti": "ENTJ",
"category": "Visionary",
"openness": 92,
"conscientiousness": 85,
"extraversion": 68,
"agreeableness": 35,
"emotional_stability": 78
},
{
"id": "naval-ravikant",
"name": "Naval Ravikant",
"company": "AngelList",
"mbti": "INTP",
"category": "Contrarian",
"openness": 95,
"conscientiousness": 50,
"extraversion": 45,
"agreeableness": 45,
"emotional_stability": 88
},
{
"id": "marc-benioff",
"name": "Marc Benioff",
"company": "Salesforce",
"mbti": "ENFJ",
"category": "Connector",
"openness": 78,
"conscientiousness": 88,
"extraversion": 88,
"agreeableness": 68,
"emotional_stability": 80
},
{
"id": "jack-dorsey",
"name": "Jack Dorsey",
"company": "Twitter / Block",
"mbti": "INFJ",
"category": "Contrarian",
"openness": 88,
"conscientiousness": 68,
"extraversion": 40,
"agreeableness": 58,
"emotional_stability": 70
},
{
"id": "daniel-ek",
"name": "Daniel Ek",
"company": "Spotify",
"mbti": "INTJ",
"category": "Builder",
"openness": 85,
"conscientiousness": 85,
"extraversion": 42,
"agreeableness": 45,
"emotional_stability": 82
},
{
"id": "larry-page",
"name": "Larry Page",
"company": "Google / Alphabet",
"mbti": "INTP",
"category": "Builder",
"openness": 95,
"conscientiousness": 60,
"extraversion": 35,
"agreeableness": 45,
"emotional_stability": 78
},
{
"id": "sergey-brin",
"name": "Sergey Brin",
"company": "Google / Alphabet",
"mbti": "INTJ",
"category": "Builder",
"openness": 95,
"conscientiousness": 75,
"extraversion": 50,
"agreeableness": 40,
"emotional_stability": 82
},
{
"id": "walt-disney",
"name": "Walt Disney",
"company": "The Walt Disney Company",
"mbti": "ENFP",
"category": "Visionary",
"openness": 95,
"conscientiousness": 78,
"extraversion": 82,
"agreeableness": 68,
"emotional_stability": 70
},
{
"id": "reed-hastings",
"name": "Reed Hastings",
"company": "Netflix",
"mbti": "INTJ",
"category": "Builder",
"openness": 85,
"conscientiousness": 92,
"extraversion": 48,
"agreeableness": 38,
"emotional_stability": 85
},
{
"id": "howard-schultz",
"name": "Howard Schultz",
"company": "Starbucks",
"mbti": "ENFJ",
"category": "Connector",
"openness": 78,
"conscientiousness": 88,
"extraversion": 88,
"agreeableness": 72,
"emotional_stability": 80
},
{
"id": "travis-kalanick",
"name": "Travis Kalanick",
"company": "Uber",
"mbti": "ESTP",
"category": "Operator",
"openness": 70,
"conscientiousness": 75,
"extraversion": 82,
"agreeableness": 25,
"emotional_stability": 65
},
{
"id": "marc-andreessen",
"name": "Marc Andreessen",
"company": "Andreessen Horowitz / Netscape",
"mbti": "ENTJ",
"category": "Contrarian",
"openness": 92,
"conscientiousness": 82,
"extraversion": 72,
"agreeableness": 30,
"emotional_stability": 80
},
{
"id": "yvon-chouinard",
"name": "Yvon Chouinard",
"company": "Patagonia",
"mbti": "INFP",
"category": "Visionary",
"openness": 92,
"conscientiousness": 72,
"extraversion": 40,
"agreeableness": 78,
"emotional_stability": 80
}
]
}How to cite
Founder Mode (2026). Big Five Personality Scores of 16 Famous Founders. Version 1.0. https://enterfoundermode.com/big-five-founders/dataset
Get your own scores on this scale
Take the Founder Mode entrepreneur personality test. Your scores are computed on the same 0-100 scale used in this dataset, so you can compare yourself directly to all 16 founders. Free, 10 minute survey.